Friday 27 March 2015

The importance of MS Dynamics CRM for businesses

Most businesses have already realized the importance of CRM, many of them still relying on excuses as they are not sure of how to get started. If you are also one of these organizations who are still looking for their starting point with CRM then it is advised to choose a trusted vendor such as Microsoft. To know more about Microsoft CRM solution, please read through the end as this article is about CRM and how it can benefit your business for all good.

Why CRM is a reliable option?


MS Dynamics CRM offered by Microsoft is one of the most reliable and efficient options for companies. One of the most prominent features it has is that it’s a solution that can smoothly integrate with several other products from Microsoft that are widely used by businesses today. For instance, if your business uses extensively MS Outlook and Office suit, then there is no better option than CRM tool.

The CRM by Microsoft proves to be a good choice for those who use SQL servers and Windows server environment. However, it may not be a good choice for those that use Linux.

Besides that, Microsoft CRM offers other great benefits, which are often missing from CRM vendors. It actually allows you to pick and choose between two different delivery methods making it easier for you to switch to Microsoft System and SaaS version. This is one of the great benefits of CRM as it allows you to switch between the systems based on the growth or cost factor (that directly affect the business).

In case you are a regular customer of Microsoft products and bought a licensed product then there are chances that you will further enjoy the cost benefit as Microsoft offers good discount on CRM. However, these are just few of the many benefits that are offered. There are plenty of others that can only be enjoyed when you have this one tool in hand.

What to look for when purchasing CRM?


When making a purchase of MS CRM products, there are few things that must be considered and understood.
  •  Match the requirements of your Company’s architecture with the CRM and understand whether it would be a perfect match (CRM is designed for small to medium sized companies). If your company is not categorized as an SEM (Small and Medium Enterprises), then it is better to invest in some other CRM solution.
  •  Select a vendor with plenty of experience and good rate of success only; or you will regret later.
  •  Hire consultants with experience in multiple domains as this can bring a lot of positivity in implementation.
  •  Look for the most suitable package which can cater your needs and requirements.
  •  Invest most of your time in planning so that you can get the best CRM solution, ask your consultants about the time constraint and look deep into expenditures.
  •  It is better to invest in understanding what actually are your present needs and what you want in the future so that you can achieve goals.

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