Microsoft Dynamics AX – Advance Retail Capabilities

Microsoft AX 2012 now comes with the advance retail capabilities.In this article we are going into the details and sharing the new addition. It is designed to deliver a complete shopping experience using advanced techniques that make them more mobile and global.  Retailers offer flexible opportunities to deal with store, operations, merchandising, call center, customer care to supply chain, financials and marketing as Dynamics offers end-to-end capabilities. In fact, it is designed to specifically deal with retail operations and to give detailed insight into every process.

Dynamics AX 2012 R3 is the advanced level of Retail Omni-channel vision – the latest release puts people first (that is why it is built on single commerce engine to create a single Omni-channel experience). Dynamics AX supports retail features and has advanced retail capabilities that are helping businesses like Eason & Sons, Ted Baker and many others. Ashley Furnitures is a global brand that is enjoying the several benefits of AX (one of them is, seeing happy customers). Here we have listed the most influential capabilities in Dynamics AX 2012. 

 

Mobility:

This will include incredible mobile experiences (remote access) anywhere, anytime and on any device as it will enable retailers to enhance the shopping experience. For instance, a sales advisor can look into customer’s wishlist and purchase history using modern POS  and then extends the conversation to maintain proper records (as with the help of POS they can also manage the inventory).

 

Sales:

Dynamics AX comes with the new call center sales and catalog management feature that will target customers using email order catalogs – it enables them to streamline all operations using the fast order entry, sales sheet and fulfillment.

 

E-commerce:

Dynamics AX offers advanced features to empower retailer activities on social media as well as better access to E-commerce platform – it helps them in providing customers Omni-channel shopping experience and social media exposure such as Facebook and Twitter.

 

Retail operations:

Dynamics AX offers retail exposure that will enable them to optimize their daily channel and other corporate operations through the functionality like promotional enhancement, kitting, assortment, catalog improvements, pricing and loyalty cards – it will also help in getting rich BI features and reporting improvements.

 

Enterprise management:

Dynamics AX is rich in mass deployment capability to offer retailers a centralized approach as well as fast deployment to a large number of stores using devices like System Center Configuration Manager. With the help of centralized monitoring capability, it is easy to monitor the condition and health of retail topology. Advanced troubleshooting capabilities will help retailers in having a smooth business operation across all locations.

Dynamics AX is not the only retail business solution but it is designed to serve almost every industry  including manufacturing, health care, aircraftetc. It is compatible in 36 countries and support their legal structure to ease variant business processes. Additionally, it is a multi-lingual software solution to facilitate diverse business cultures.